For a long time, Western Europe was a land of stability for parties and party systems. In the late 1960s, Lipset and Rokkan even qualified these party systems as ‘frozen’, in that the respective party landscape reflected a more or less unchanging environment over the previous 40 years. The last decade has shown a radically different story, with unparalleled changes occurring in different areas.

According to Professor Italiano, the research project AHeAD is meant to produce new powerful algorithmic tools to handle massive network analytics. From supporting police in their investigation of criminal networks to fighting tax evasion, these algorithmic methodologies will make a social impact in several ways

“Digital ecosystems are highly interesting collaborative forms because they offer the actors who participate advantages that cannot be acquired by taking part in existing collaborative configurations, such as supply chains or networks”. An interview with Cristina Alaimo

While a few studies have demonstrated a positive attitude of customers toward AR advertising, sufficient empirical evidence proving the ability of AR to engage customers above and beyond traditional 2D advertising and the processes that underlie customers’ enhanced experience with AR is lacking. Obtaining this knowledge is very important as it would offer scientific support to companies’ growing interest to invest in AR.