Simona Romani

Professor at Luiss Department of Business and Management and member of the Luiss X.ITE research center.


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Articles by Simona Romani
May 21, 2020
editoriale-en Open Society

Smart objects (such as smart speakers or smartwatches) are spreading among consumers but not as fast as expected. Thinking of them as being similar to people, sometimes even with a negative social role to play, might also be a barrier to their consumption, says a forthcoming paper

February 3, 2020
intervista-en Open Society

Reshoring is the company decision to relocate activities back to the home country. An interview with Simona Romani about the effects that reshoring can have on the market, considering the consumers’ point of view.


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